The basic ingredients are easy enough to get and the steps to making a basic omelette is essentially the same.
No matter what type you make, IT’S THE SAME… maybe add cheese today, tomatoes tomorrow, ham the next day…
At first it might be satisfying because of all the ingredients you can add on, but imagine eating just omelettes EACH and EVERY DAY. – I don’t think you’d feel the same way about them then as you did the first few times, right?
Of late, property and showroom videos have been the same. Maybe in the past a marketer saw the “perfect recipe” for property video success and then every one followed suit.
And then it just became the same old thing – different add-on ingredients (people, property, etc.), but at the end of it all, it’s the same thing!
(Audiences dislike that, by the way…just like the omelette story above.)
It gets dry and boring and unsatisfying. So it’s more than the right time to change things up!
“Learns Video – Ep 6: Learns Inviting Property Video” is a good starting point to this. Hear about the newer, better and more engaging ways to get your property noticed through video marketing.
And I’m sure you’ll get an idea or two about making your next property video one that will stand and be more effective.
So, it’s time to say bye-bye to boring “omelette” property videos, don’t you think?